Around 1,500 buyers from about 50 countries, inclduding India, will take part in the four-day 'Kerala Travel Mart' here from September 27.
A total of 1,409 buyers have so far registered with KTM, which 1335 are domestic and 468 are from abroad, a press release here said.
KTM is the only one of its kind that brings together the business fraternity and entrepreneurs behind Kerala's unparalled tourism products and services. With seminars, pre/post mart tours,
cultural and exhibitor evenings, it offers participants a first hand experience, it said.
The mart was launched in 2000 and is held once every two years. In the 2010 edition, 1172 buyers from 42 countries participated.
This is the only Mart in the country focusing on a single destination. Oganised by the tourism trade in Kerala in association with the Government, the high point of the event is the rate synergy that exists between the private and publichttp://www.financialexpress.com/news/buyers-from-50-nations-to-take-part-in-kerala-travel-mart/999421/