Ground-breaking topics will be on the agenda of tourism’s leading think tank. Next year, from 7 to 9 March, the ITB Berlin Convention will once again be taking a look at the most important trends in the international travel industry. At numerous podium discussions and lectures with leading experts and practitioners from the tourism industry and related sectors visitors to ITB Berlin will receive useful information and valuable suggestions on future action.
For visitors to ITB Berlin a regular ticket for admission to the trade fair will also be valid for the convention. Dr. Martin Buck, director of the Competence Center Travel & Logistics: “Over the past eight years the ITB Berlin Convention has earned itself a reputation as an important compass of the global tourism industry. Every year the convention combines innovative topics and exclusive surveys with outstanding speakers of international standing. It not only gives visitors a distinct advantage in terms of knowledge, but also represents an ideal networking platform.” The growing shortfall in specialists, plus competition for highly qualified young employees also presents the tourism industry with enormous challenges. For this reason the “war for talent” will be a new key topic at the ITB Future Day. Personnel and tourism experts will discuss how companies are gearing up to compete for specialists and how the travel industry can learn from the experiences of other industries. Among other topics on the agenda will be ensuring high-quality services in a service-driven sector such as the tourism industry. Following Thursday’s Hospitality Day, on Friday, 9 March 2012 in Hall 5.1, a concise overview of college training and advanced training courses awaits future hotel industry specialists and managers.
Click here to see the original article>For visitors to ITB Berlin a regular ticket for admission to the trade fair will also be valid for the convention. Dr. Martin Buck, director of the Competence Center Travel & Logistics: “Over the past eight years the ITB Berlin Convention has earned itself a reputation as an important compass of the global tourism industry. Every year the convention combines innovative topics and exclusive surveys with outstanding speakers of international standing. It not only gives visitors a distinct advantage in terms of knowledge, but also represents an ideal networking platform.” The growing shortfall in specialists, plus competition for highly qualified young employees also presents the tourism industry with enormous challenges. For this reason the “war for talent” will be a new key topic at the ITB Future Day. Personnel and tourism experts will discuss how companies are gearing up to compete for specialists and how the travel industry can learn from the experiences of other industries. Among other topics on the agenda will be ensuring high-quality services in a service-driven sector such as the tourism industry. Following Thursday’s Hospitality Day, on Friday, 9 March 2012 in Hall 5.1, a concise overview of college training and advanced training courses awaits future hotel industry specialists and managers.