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NEWS | Tourism Australia launches new Facebook app

Tourism Australia launches new Facebook appTravellers can now tap into their trusted network of Facebook friends for inspiration and ideas to plan and make the most of a holiday in Australia thanks to a new app launched this week by Tourism Australia on its Facebook page.
The new ‘Discover Australia Through Your Friends’ app - the first of its kind in the world - merges the best of Google Maps and Facebook technology to create a unique travel planning tool to not only help choose where in Australia to go, but also provide inspiration and advice from friends who may already have been there. The app provides users with a location-specific snapshot of where all of their Facebook friends have previously ‘checked in’, photos they may have ‘tagged’ and also any comments they may have posted about their travel experiences whilst there. With more than 3.3 million fans, Tourism Australia has the largest Facebook page in Australia and most popular tourism destination page in the world (facebook.com/SeeAustralia). Tourism Australia Managing Director Andrew McEvoy believes that the new app will be welcomed both by travellers and the Australian tourism industry.

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