| The 2010 Skytrax World Airline Awards ceremony was held recently in Hamburg, Germany, where Asiana Airlines won the Airline of the Year award and AirAsia was named as the Best Low-Cost Airline Worldwide. The World Airline Awards are based on the World Airline Survey by Skytrax - and is worldwide known as 'The Passenger Choice' Awards. These 'Passenger Choice Award' winners are selected by the airline industry's most important audience, its customers. More than 17.9 million air travellers from over 100 different nationalities took part in the ten month survey, between July 2009 and April 2010. The survey measures over 38 different items of customer satisfaction for each airline's product and service standards. The World Airline Survey is regarded as the primary benchmarking tool for Passenger Satisfaction levels of airlines throughout the world - constituting a unique survey format based upon analysis of both business and leisure travellers, and across all cabin travel types (First / Business / Premium Economy and Economy Class passengers). |
Tuesday, May 25, 2010