ASTA and Best Western have partnered to bolster social media efforts to recruit more young professionals into the travel industry. ASTA will launch its Interactive Agency Web Apps Forum (Apps Forum) later this year with sponsorship support from Best Western. The Apps Forum will allow ASTA member agents to view and recommend potential applications and plug-ins. Agents will be able to comment and discuss page content that may be used to generate user interactivity on their own sites.
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Tuesday, September 22, 2009